Rebelle Rally Welcomes Baja Designs

Bronze Level Partner for the 2024 Edition

May 15th, 2024  (Reno, NV)

The Rebelle Rally is excited to announce a new partnership with Baja Designs, a leader in performance lighting, as a Bronze Level partner for the 2024 edition of the rally.

Entering its ninth year, the Rebelle Rally is the longest competitive off-road rally in the United States and the country’s first navigation rally for women. This year, 65 teams are set to navigate more than 2,500 kilometers across the demanding and iconic landscapes of Nevada and California piloting stock manufacturer vehicles. Founded in 1992 in San Diego, California, Baja Designs has been a pioneer in the off-road lighting industry, engineering and manufacturing high-quality lighting solutions for off-road enthusiasts.

The rally format, a triathlon of rally and navigation skills, emphasizes precise navigation and driving over speed. The Rebelle Rally tests competitors with its unique strategy-based format, which utilizes maps, compass, and roadbooks while GPS and electronic devices are strictly prohibited. Teams will start their journey on October 10th at Mammoth Mountain, California, with eight competition days, culminating on October 19th.

The course, covering high elevations to below sea level, wide temperature swings and terrain challenges, is known as a proving ground for competitors, vehicles, and products alike, creating an opportunity to exhibit the excellence of Baja Designs, the company that revolutionized industry-leading lights.

“The rally is known for long, challenging days and stages, where competitors can be on course from 10-14+ hours. Quality lighting improves performance and is paramount for safety,” noted Rally Director Emily Miller. “We have relied on Baja Designs lighting for years to prerun and plan the course. The company has a long history of excellence and innovation in the automotive and adventure world, and their lighting systems have been instrumental in countless trips I’ve taken across the U.S. and beyond. It’s fantastic to have their support for the 2024 Rebelle Rally.”

“We’re happy to announce our partnership with the Rebelle Rally in 2024. Emily, Kirsten, and their team have created a phenomenal event, highlighting our product and athletes, all while continuously aligning with our brand’s ethics and values. We’re excited to be an official partner going into the rally this year as it truly is the perfect showcase for the quality, durability, and dependability synonymous with Baja Designs and sPOD,” said Kyle Lowman, Baja Designs Event and Tradeshow Coordinator.

Competitors need high-performance lighting solutions that can withstand the rally’s challenging, and oftentimes unpredictable, conditions, providing optimal visibility and adaptability. As a Bronze Level partner, Baja Designs not only supports the Rebelle Rally but will offer a special opportunity for competitors to use their advanced lighting systems and sPOD power management products. These products will equip teams with the full potential of Baja Designs’ industry-leading technology, including innovative uService® technology, proprietary MoistureBlock®, Clearview®, CopperDrive® and 5000k Daylight® .

To learn more about the 2024 Rebelle Rally, visit rebellerally.com.
For more information about Baja Designs and their products, visit bajadesigns.com.

Media Contact
Kirsten Tiegen