Team Tuesday 2019: Karen & Dana

How does it feel to compete in every single Rebelle since the inaugural 2016 competition? You’ll have to ask this next team in less than three months. Karen Hoehn and Dana Saxten, two San Diego moms with a drive for adventure (literally) will be one of the “100% Rebelle” teams hitting the dirt with us for a fourth year in a row. If you don’t know them by now, we’ll take care of that in today’s Team Tuesday. Please welcome Karen and Dana!

Karen is from Del Mar, CA, and works in the auto industry. And to clear things up for all of you future Rebelles worried about digital detox – Karen is one of the many Rebelles who happily surrenders her phone and devices before getting ready to Rebelle! She actually mentioned its a bit daunting to turn the phone back on post-rally.

Karen is coming back to the Rebelle because it’s something that’s so different from what she does on a daily basis – challenging yet fun, and she adores the women that she meets on the rally. 

“I love everything about the Rebelle Rally. I hope to never miss a year. Dana and I really get along. It’s so much fun the first morning when the car is all packed up and we look at each other and crack up laughing. We know what we are in for and we equally love it. We truly look forward to the adventure every year.”

She’s also stoked on the course as the past scenery she traversed on the rally was nothing short of incredible, and can’t wait to see what Course Director Jimmy Lewis has cooked up.


Karen is nervous about the dunes (you’re not alone, Karen) but is bringing Dana’s Land Rover LR4, “Bella,” back for a fourth year in a row and knows she’s in good hands behind that dash. She’s also in good hands with her teammate as Dana purchased her a coffee machine that right works off of the vehicle! The extra caffeine literally at her disposal will make everything taste a little better.

Dana is from neighboring Encinitas, CA where she’s in the restaurant business. Dana’s up for the challenge ahead this fall which is why she’s competing (plus the good road trip part.) 

“I think it’s good to test one’s limits – physically and mentally. The Rebelle does both of those things in an unusual and fun way.”

She also loves being out in the middle of nowhere with the magnificent scenery of California and Nevada that she normally doesn’t see. 

Dana’s not so favorite part of the Rebelle are the Enduro Challenges. While her team improves every year, she stated it will be a long way to go before she’ll be comfortable doing them. And they have yet to change a tire yet on the rally, so she mentions they may be “due” this time around. 

And she’s not leaving home without her favorite pillow! The first year she forgot to pack one and asked to buy one from her hotel. They ended up giving it to her, and now its Dana’s “rally pillow.” And perhaps lucky pillow, too…we’ll be thinking of you during those Enduros, Dana! 


Team Tuesday 2019: Karen & Dana2019-09-18T12:35:28-07:00

Meet Karen Hoehn, Hoehn Adventures Co-Founder

Escaping the ordinary, Hoehn Adventures was born from a love of a grand adventure – or should we say, many adventures. Karen Hoehn, affectionately known as “Mama Hoehn,” is one of the driving forces behind the brand, who – through an evolving series of racing events across the world – seeks to inspire those who love the power of challenge and the joy of pushing the boundaries.

Our presenting sponsor for the second year in a row, Hoehn Adventures is sending four teams this year to compete in the Rebelle Rally – one of them with Karen Hoehn behind the wheel. From her love of the LR4 to athleticism in the sea to effortless ability to go from heels to wheels, Karen represents today’s woman – strong, passionate, and driven. We had a chance to catch up with her last week to find out the definition of Hoehn Adventures, what’s going on in Botswana, and how she’s earned her diving stripes.

First of all, what exactly is Hoehn Adventures?
In the past several years, we have been doing some extraordinary adventures with our Land Rover brand and Hoehn Motors. Both of my daughters Jo Hannah and Susanah competed in several rallies in Morocco in Land Rovers, we sponsored Denise Mueller’s successful attempt to be the World’s Fastest Woman on a Bicycle, (at 147.7 mph she cycled her bike behind a wind fairing attached to a Range Rover SVR,) and then of course having six Hoehn teams participate in the first ever Rebelle Rally last year. We realized we loved having this component to our company, so we camp up with the name “Hoehn Adventures.” It’s basically an arm of the company that supports and participates in great experiences using the brands of the cars that we sell.

Hoehn Motors is a 4th generation automotive dealership you’re quite familiar with. What’s the best thing about being part of a family-owned and operated business?
The best part about being a family-owned business is the personal touch to our employees and our customers. A large amount of our employees have been with us for over 20 years. We watched their families grow and they have watched ours grow.

You competed in the Rebelle Rally last year. What’s the next adventure you and the crew at Hoehn Adventures have up your sleeves?
Our next Hoehn Adventures is at the end of August. We are taking 13 customers to Botswana for a safari/driving experience in Land Rover Defenders. We will travel from the Southern border of Botswana to the Northern border. Our sleeping arrangements for the nine days will be popup tents on the roof of the Defenders. We should be in good shape; however, there will be five Rebelles on the trip, and we are also bringing our favorite piece of equipment – our set of MAXTRAX! (Editor’s note – Hoehn Adventures is on the move as we speak – check their blog for Botswana updates.)

Among other things, we hear you’re a great free-diver. Tell us more about how you picked up this hobby.
My husband Bob and I love the water. He’s a spear fisherman, and in the Bahamas (our favorite place to go,) you cannot take fish while wearing a scuba tank or using a spear gun. That means you need some good bottom time to get the fish while simply holding your breath. Bob wanted to increase his bottom time, so for his birthday one year, I have him a three-day training course with the then free diving champion, Pipin Ferraras. He loved it so much that over the years he trained with a few more champions. Even though I wasn’t taking lessons, I was in the water with them and I picked up some of the techniques. I am lucky that I can clear my ears without holding my nose, which helps immensely.

Your homebase is in San Diego, but if you could pick one other spot in the world to set your roots down, where would it be and why?
That would be Staniel Cay, Exumas. This is a small island in the Bahamas. We love it there and have been going for the last 32 years. We have friends on the island and a lovely routine to our day there. It’s all about water and it’s truly the most beautiful water in the world!

What’s your preferred daily driver?
My daily driver is a Land Rover LR4. Since I’ve joined the rally world, the LR4 has been the rally vehicle I have been driving. I have truly fallen in love with the car. They quit making the LR4 in 2016, so if I wanted one new, I had to jump in on it last year. I actually bought the last LR4 Hoehn Land Rover sold. Lucky me!

Lastly, any words of wisdom?
Hmm….wisdom. I guess it’s three things: “To be kind, to be kind, to be kind.” I don’t always achieve it, but it’s always worth striving for.


Meet Karen Hoehn, Hoehn Adventures Co-Founder2017-08-31T23:11:22-07:00

Team Tuesday: Karen & Dana

We want to call today’s Team Tuesday team two rad moms, but they are so much more than the bad-ass badges they earned at last year’s Rebelle Rally! Please welcome today’s dynamic Californian duo, Karen Hoehn and Dana Saxten!


Karen currently resides in San Diego, CA where she raised two daughters (who also happen to off-road) and is “major-domo” to her husband. As part of the family owned and operated Hoehn Motors, Karen knows a thing or two about the automotive world.


When she’s not “Rebelle-ing,” Karen loves to travel (Africa being one of her favorite spots) free diving, skiing, and off-road driving. She’s also saving time to work on her team’s goal this year of figuring out the TSD (time-speed-distance) sections of the rally (which she’s also advising future teams to do the same!).


What are her must-have items after taking on one Rebelle and preparing for another? MAXTRAX, MAXTRAX, MAXTRAX, a great partner and a great scarf. Sounds like a great packing list to us!


“I loved spending time with my fabulous co-doggie Dana last year, and I am coming back for round two of the Rebelle because it’s just so much fun! “ – Karen Hoehn


Dana Saxten also resides in San Diego, CA…where she also happens to have a daughter who off-roads! As a restaurant business owner, Dana’s schedule is far from humdrum, and with two yellow labs added to the mix, she’s constantly on the move whether it’s business or walking and entertaining the pups!


Camping out under the stars and getting lost and found on backroads are two things Dana adores, along with sewing (making quilts tops the list), reading, and designing and decorating houses. And Dana’s definitely not leaving home this October without her pop-up tent, small camp stove for the Marathon Leg, and trusty headlamp!


Amongst her goals for this year and managing time better, improving navigation accuracy, improving their standing and laughing as much as they can! And her advice for future Rebelles? Just say YES!


“I’m back for more of the same! More friendship, more laughing, more toughness, more nature…and more surprises of course!” – Dana Saxten
Team Tuesday: Karen & Dana2018-04-09T20:01:16-07:00